You may not be very familiar with how to start making money with an online store. Heck you may not even know what the definition of E Commerce actually is. And that’s OK. It simply means electronic commerce and it allows you to sell products electronically on the Internet. It enables you to make money anywhere in the world even while relaxing in the comfort of your own home. How cool is that! Who would’ve ever thunk it?
The Hunt Begins
So you are looking to increase your brands revenue by taking advantage of the wonderful world of E commerce. But just like anything else you are quickly bombarded by the multitude of choices you have to choose from. Many of which are unreasonably expensive for start up companies not to mention a pain in the butt to work with. I invite you to join me on this straight to the point, no BS review on why Shopify may be the best solution for you.
Why Was Shopify Created?
Shopify was created by Tobias Lütke and Scott Lake in 2006 for the same reason most companies do. They experienced a problem and created a solution that was easy to use and affordable for consumers. Since their debut in 2006 they have risen to the top as industry leaders in e commerce. This review will highlight why Shopify is considered the people’s choice go to E Commerce platform.
24 Hour Customer Support
Being someone who is not a genius at techy stuff customer support is highly important to me. Shopify offers 24 hr customer support from the experts via live chat, phone or e-mail. There is nothing more frustrating than running into a technical problem without anyone to help you out. Many companies will try and take advantage of our inexperience and demand that you buy one of their top tier plans in order to receive customer support. Shopify offers customer support with every single package that they offer. How awesome is that!
User Friendly & Beautiful Templates
With Shopify you don’t have to be some html coding ninja. It is easy to categorize your products and customize your look. They offer over a hundred beautiful store templates that are sure to make a huge impression on your customers. However most of their templates aren’t free and can get kinda pricy. If you decide to purchase a theme it’s a onetime purchase after that it’s all yours baby! Don’t want to purchase a theme? No problem, they currently offer 11 free templates to get you started and are easily customizable to fit your brands image including integrating your brands logo right into your store.
When building your websites infrastructure it’s important not to put all of your eggs into one basket. It’s good to have separate companies host different functions of your website such as, domain name, e-mail, web site hosting and e-commerce. If you had one company host all of these at one time and their server went down guess what? your whole operation get’s shut down as well.
The more compartments of your infrastructure that you are able to have hosted by third parties the less vulnerable you are if a server were to go down. No worries because Shopify provides all of its stores hosting. How good is it’s hosting? So good that companies such as Budweiser, Tesla, General Electric & the Los Angeles Lakers use Shopify as their online stores!
You will most certainly not have any issues getting your store to act the way you want it to with a massive 802 apps to integrate into your store. Just like the store templates some of these apps are free and some are not. The difference is if you find an app that’s not free that you wish to use you will have to pay for it monthly. Regardless if you need to send order confirmation e-mails, automatically sync accounting info with your software or embed your store on your Facebook page there are no limitations to what can be accomplished with the surplus of apps that Shopify provides. Here’s a breakdown of them.
157 marketing apps
171 sales apps
68 social media apps
70 shipping apps
63 inventory apps
70 customer service apps
31 accounting apps
172 tools apps
International Store Front
With Shopify you are automatically able to accept all major credit cards & money orders. Not only that but if you choose you can also accept international currency as well. You don’t have to worry about translating your prices to match other countries currency because Shopify automatically does it for you.
Flexibility & Integrity
Shopify gives you choices and lots of them! For example, they give you five options when picking your plan. Free Trial, starter plan, basic plan, professional plan & unlimited plan. Unlike many companies there is no sneaky hidden fees such as overage fees for bandwidth. Each plan includes unlimited bandwidth & full customer support so the price is always the same month to month. Here is a quick break down of each.
Free Trial: Free 14 day trial period for you to see for yourself what all the hype is about. A lot of companies will try and trap you during trial periods in hopes that you will forget to cancel and then will automatically bill you for a whole month without your consent. Shopify’s integrity really shines here. Once your 14 day trial is up you will receive an e-mail from Shopify letting you know your trial has ended and if you wish to upgrade to one of their monthly plans you can but are not under any obligation to do so. Lovely!
Starter Plan: $14/month unlimited bandwidth 25 products 1 gig file storage 2.9% + 30 cents in credit card fees
Basic Plan: $29/month unlimited bandwidth unlimited products 1 gig file storage discount code engine 2.9% + 30 cents in credit card fees
Professional Plan: $79/month unlimited bandwidth unlimited products 5 gig file storage discount code engine bandwidth and cart recovery 2.5% + 30 cents of credit card fees
Unlimited Plan: $179/month unlimited bandwidth, unlimited produces, unlimited storage, discount code engine, bandwidth and cart recovery real time carrier shipping 2.25% + 30 cents of credit card fees